U.S. music consumption rose 12.8% in 2017, the consecutive third year of increasing growth, according to BUZZANGLE MUSIC’s 2017 report. Audio stream consumption continued to skyrocket, boasting a 50.3% increase to 377 billion streams, with Subscription streams comprising an impressive 80% of total audio streams, up from 76% in 2016.
That growth overshadows predicted declines in Both album sales (14.6%) and song sales (23.2%). Physical sales declined only 7%, while vinyl sales grew by 20.1% over 2016 and now comprises 10.4% of all physical album sales.
Other notable data points:
- Audio streams reached a new record high of 376.9 billion, up 50% over 2016.
- Subscription streams grew 57% and accounted for 80% of total audio streams in 2017, up from 76% of total in 2016.
- Rock was the top genre in terms of total album consumption (22.2% of total), followed by Rap/Hip Hop (17.5%) and Pop (17.2%).
- Hip-Hop/Rap (20.9%) was the top genre in terms of total song consumption, with Rock close behind with 19.8% share.
Check out the entire report here.
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